Tools and templates

Work things out on your own numbers and download ready-made templates.

Growth tools take your numbers in and hand a worked answer back. Each one opens with your latest month already filled in.

Conversion funnel

Where your funnel leaks, and what it is worth.

Unit economics

What a customer earns you against their cost.

Pricing calculator

The price your numbers point to.

Runway and burn rate

How long your cash lasts, and what extends it.

A/B test result

Whether a test result is real, and what to ship.

And seven more

Pipeline, monthly P&L, ecommerce profit, marketing budget, channels, subscriptions and retainers.

  1. Open a tool

    It starts from your latest month; Start from an example if you have no numbers yet.

  2. Adjust and read the answer

    Change any figure and the answer follows as you type.

  3. Save it

    Save it keeps the answer in this workspace; Open saved brings it back.

  4. Take it with you

    Export to CSV, Excel, or print to PDF. Opened from a Sprint, it saves to that Sprint and re-runs as new months come in.

Site checks

Thirteen checks run on a page or file you paste: readability, headings, link wording, sharing previews, sitemap, robots.txt, llms.txt, AI assistants, security headers, email delivery and more. The Your site column shows how your own site scored in Site health.

Templates

Templates are spreadsheets and documents to work in. Search, filter by format and Download; downloads count toward your plan's template pace. PDFs carry your email as a licence mark.

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