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Heading structure checker

Reads the whole heading outline, not just the h1: missing levels, headings chosen for their size, empty ones, and long pages with nothing to scan.

This check is part of the membership

Members run it on their own pages, with every other check, the decision tools and the courses.

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Why this is worth checking

Headings are the outline of a page, and search and screen readers both read them as one. Text styled to look like a heading in a div is invisible to both, which is why a page can look perfectly structured and have no structure at all.

What it looks at

  • Whether there is exactly one h1
  • Skipped levels, like h2 then h4
  • Headings with nothing under them
  • Enough headings to be an outline

It reads the headings in the markup. Text that only looks like a heading, styled big in a div, is invisible here and invisible to search and screen readers too, which is the point.

Read the guide: SEO for a brand-new site: the first 90 daysOr have the whole page read for you

The other 12

ReadabilitySubject linePage addressesrobots.txtAI assistantsllms.txtSitemapEmail deliverySecurity headersLink wordingPage essentialsSharing previews