Digital product
Ad-Spend & ROAS Calculator
Campaign performance judged against the break-even ROAS your margin actually demands, with profit per campaign after every cost and a scale, hold or cut verdict on each.
xlsx· v2.0· 97.8 KB
What you’ll get
- Enter gross margin first: it sets every break-even.
- Fill one row per campaign on Campaigns.
- Profit shows each campaign after cost, fees and spend.
- Diagnostics separates a profitable account from a busy one.
- 12 tabs, with a dashboard, diagnostics and benchmarks
- Every formula visible, every input unlocked and editable
- Five worked examples built in, switchable and editable
- Yours to keep. Works offline, no account needed