Digital product
Marketing Budget Allocator & ROI Tracker
Every channel's true cost per customer and return, with a saturation model that shows where the next pound stops working and a reallocation table that names exactly what to move and where.
xlsx· v2.0· 95.8 KB
What you’ll get
- Enter your budget and channel results on Channels.
- Saturation models diminishing returns on your best channel.
- Reallocation names what to move, and the return.
- Diagnostics separates an allocation problem from a performance one.
- 12 tabs, with a dashboard, diagnostics and benchmarks
- Every formula visible, every input unlocked and editable
- Five worked examples built in, switchable and editable
- Yours to keep. Works offline, no account needed